It’s a Massachusetts institution, known also to a handful of people in northern Connecticut, southern New Hampshire and Rhode Island. Papa Gino’s is a local pizza chain that makes one of the most distinctive pies on the market. It’s not great, but you’ll remember it for the rest of your life (which makes sense if you grew up on it). I was able to convince someone to bring a couple of slices down to New York when he took a trip up to Massachusetts. The video above shows how it went.
It was nice to see the Cigar Rights of America come out in force at the most recent De La Concha cigar dinner. I’ve been pretty critical of the organization, as it’s really done nothing but raise money. There has been no presence, no action. Well, Ron Melendi tells me that the new executive director, J. Glynn Loope, has been working his ass off for the cause.
Businesses looking to promote themselves in the social media world are either eager to find new opportunities or have faced the reality that they’ll soon have no choice but to venture into this space. As with any endeavor, though, trying to do everything will ultimately yield nothing. You need to understand the alternatives available and select those that are most manageable given the resources you have and will deliver the biggest bang for your buck.
While most of these tools – such as Twitter, Facebook and Digg – have many similar features, there are subtle differences among them, which will factor into the execution of your social media plan. Sometimes, you don’t really know what you’re getting into until you’re knee-deep and watching the water rise. Just by having a sense of what’s out there, you can focus your efforts on the tools that are most likely to address your specific needs.
I’ve been away for a while. That’s the curse of finding paid work: not as much time to spend on the fun stuff. But, I have been able to squeeze in a bit of time to experiment with video. I’m trying to spice up my posts for Gadling and Luxist with footage that I’m shooting with a Flip HD. So far, my work is nothing short of amateurish, but I’m hoping it at least brings a bit more life to the stories I’m pulling together.