Tag Archives: reporting

Blog versus reblog and the content supply chain

dsc029091Every blogger does a bit of both: originating some stories and coverign those written by others. The latter is not only easier but gives you access to news and reporting resources that you may not be able to marshal on your own. And, counter intuitively, reblogged stories can get plenty of play — in traffic and other reblogs and retweets. But, there’s still a certain value in developing your own original news. Doing so is easier than you may think. To pump up the amount of original content on your blog, go retro: press releases.

Many believe that press releases are passé, but these tools can be quite useful.

Think through the “reblog supply chain.” Except for hardcore reporting (of which we’re seeing less and less in general, everywhere), most traditional outlets do a lot from press releases. When you’re reblogging one of these stories, you’re unnecessarily giving props to a media outlet that really only did what you could do on your own. Because of the reblog, you’re making yourself look disproportionately dependent on other outlets.

Stop the madness!

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Word Count Frustrations

Ugh. I just filed a story last night (around 11:30 pm). Fingers crossed, it’ll run today. But, here’s what frustrates me. I have been dogging this damned thing for the better part of a month, and all I have to show for it is a 600-word article. Don’t get me wrong, the story needed 600 words to be told– no more, no less. So, it would stand to reason that that’s how long the article would be. It just irks me, only slightly, that a month’s effort can be captured in that small an article. I had to fight the urge to run “Screw Flanders” over and over– the way Homer Simpson did when he was a food critic.

Well, aside from my griping, it’s in, and I’m waiting. I hope this piece will go today. I really want to see some payout on all this work. I’m pretty happy with the results.

I guess I ought to head off to day job now. I have plenty on my plate there, too. I’m looking forward to doing (a lot of) writing today.

If you haven’t yet, check out my Gawker comments >>