The so-called “Objectivists” are easy to manipulate. All you need to do is post a story with the slightest dig at Ayn Rand, and they mobilize online, rewarding your rudeness with plenty of traffic and comments. Whenever one of my sites needs a little surge, I write about Ayn Rand (as I’m doing now). So, when I had the chance to cover a private equity fund named for Howard Roark for DailyFinance, I jumped at the opportunity.
It didn’t take long for me to pick up a few Ayn Rand-related followers on Twitter, and several comments materialized on the website almost immediately. Fun stuff.