Twitter just announced that it’s no longer letting its users push their own sponsored tweets. It’s about time. I’m not opposed to sponsored tweets (quite the contrary, actually), but I see Twitter’s decision as a business necessity, and I’m glad the company is in the right frame of mind.
For a long time, Twitter was a great place to generate revenue … as long as you weren’t Twitter. I wrote about this several times for DailyFinance and BloggingStocks. Plenty of companies, especially those in the media sector, were including Twitter in their advertising deals, which opened up a new revenue stream for them.