Tag Archives: Google

Has Social Media Gone Political?

WTF? After Facebook‘s announcement of a U.S. politics page, Google‘s getting in on the action. The search engine giant is offering tools for campaigns through YouTube and a new campaign toolkit.

Mashable reports:

With YouChoose 2010, federal and state candidates who want to leverage YouTube in their campaigns can apply to have their own YouTube Politician channel. The political offering supports branding, longer videos, custom thumbnails, and includes Google Moderator and YouTube Insight for video analytics.

[Source: Mashable]

Why Twitter Will Be Profitable by the End of the Year

Did you really think you’d read that headline six months ago? Well, a lot has changed since then! Claims of Twitter’s profitability arose the week before Christmas last year, when BusinessWeek used the two real-time search deals closed by the company (with Google and Microsoft) to do some basic math. It didn’t hold up, but the new year has brought new revenue. I strongly suspect that 2010 will be Twitter’s first in the black.

What happened at the end of 2009? Well, in October, Twitter locked in $25 million in revenue through the Microsoft and Google data licensing deals. The company also revealed that its annual expenses were around $20 million. So, $25 million minus $20 million equals a $5 million profit, right?

Not really.

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Blog versus reblog and the content supply chain

dsc029091Every blogger does a bit of both: originating some stories and coverign those written by others. The latter is not only easier but gives you access to news and reporting resources that you may not be able to marshal on your own. And, counter intuitively, reblogged stories can get plenty of play — in traffic and other reblogs and retweets. But, there’s still a certain value in developing your own original news. Doing so is easier than you may think. To pump up the amount of original content on your blog, go retro: press releases.

Many believe that press releases are passé, but these tools can be quite useful.

Think through the “reblog supply chain.” Except for hardcore reporting (of which we’re seeing less and less in general, everywhere), most traditional outlets do a lot from press releases. When you’re reblogging one of these stories, you’re unnecessarily giving props to a media outlet that really only did what you could do on your own. Because of the reblog, you’re making yourself look disproportionately dependent on other outlets.

Stop the madness!

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Microsoft Hoping to Go Global with Yahoo

microsoftMicrosoft and Yahoo! inked a 10-year search partnership in the United States, and they’re hoping to ride that deal around the world. The two technology companies are trying to chip away at search engine giant Google‘s market share in the space. If all goes well, Microsoft thinks the deal will close early next year, even though there are some regulatory hurdles to clear.

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I just want some fucking Expo whiteboard cleaner

I can’t think right now. I can’t focus. I can’t string a fucking sentence together. And it’s driving me up a goddamned wall. This happens to me a few times a year, and when it does, it is brutal. So, here I am, with plenty to write and lacking the sense to be able to do so. I’ve tried all my tricks today, and nothing has worked. Nothing at all. I feel like a mental patient.

So, realizing that productivity wasn’t going to happen today, I wandered the floor of day job looking for expo cleaner. My plan was pretty simple. If I can’t write, I’ll plan. I have several editorial calendars that I manage, and writer’s block (how I hate those words) would force me to think ahead rather than just crank out copy. Since the conference room is taken, I figured I’d just hijack my boss’s office (he’s not in there) and use his whiteboard. Unfortunately, his whiteboard is a fucking mess, as he does not clean it. He probably doesn’t clean it because it’s my handwriting all over the board, and he suspects I’ll blow a gasket when he erases something I need. So, that’s my own damned fault, too.

Anyway, I need to clean this whiteboard. The problem is that NOBODY IN MY FUCKING COMPANY HAS ANY EXPO WHITEBOARD CLEANER. I mean, why the fuck would we need it? We only have several whiteboards per department. We have floor-to-ceiling, wall-to-wall whiteboards in every fucking conference room. Why in the fuck would be bother to keep the very shit on hand needed to clean them?

Expo cleaner is pretty common. I went to Google to do a search on this product– just curious. As you can see below, the product is common enough that Google prompts you with several variations on this theme. There are many ways to find and acquire Expo whiteboard cleaning products.

A Google search on “expo white board cleaner” yields more than 3,000 results. The world has embraced this product, yet I can’t find any. The absence of it has rendered me completely unproductive. I mean, fuck, I have several bottles of this shit AT HOME.

It seriously should not be this fucking hard. Don’t wind up like me. Go buy some Expo whiteboard cleaner right now >>